Leverage the Power of Facebook…Get More Followers on Twitter…Influence More People on YouTube!

Too many people jump on the social media bandwagon and instantly barrage you with sales messages, and advertisements. They think that Twitter and Facebook are advertising platforms, they’re NOT! They are a place where people go to make connections and find like-minded people – ultimately, to build relationships with those people.

“Knowledge is power” is an adage that has been instilled in us since birth. But, is there such a thing as too much knowledge?  Back when times were simpler, televisions only had thirteen channels, local calls required a mere seven digits and only mind-readers were privy to the innermost thoughts of others.  You could never have access to too much knowledge. In the age of tweets, knowledge is an abundant commodity.  Free-flowing tweets on Twitter, blog posts, podcasts, social bookmarking and Facebook updates have led to a deluge of useful and useless knowledge merged together into an enormous ever-evolving amorphous lump of information. Read more >>

This is a story of how the Social Media Golden Triangle can completely transform the way you communicate with your clients and customers and your business. We all know that economic times have changed. You have been hearing about Social Media, Social Networking, Viral Video and many other social media outlets that you wish you could leverage and turn into business. Read more >>

I’ve always envied those that can speak multiple languages. To be able to communicate with someone in their native language must create an amazing connection. I studied intricacies of the Spanish language all through high school, conjugating verbs and identifying when to use the masculine “EL” versus the feminine “LA.” After four years of studying this, I embraced the Spanish speaking population with an impressive ability to converse, as long as the conversation didn’t require me to say anything aside from. “¿Como se llama? Me llamo Larry. Mi lápiz es grande y Amarillo.” (How are you? My name is Larry and my pencil is big and yellow.) Read more >>

Recently I have been meeting with a lot of companies about Pay-Per-Click (PPC) Marketing, and none of them seem to be happy with their PPC provider.. I have heard of and seen atrocious campaign management, lack of thought put into phrase selection and too many PPC campaigns sending a potential customer to the homepage of a website.

Here are some of the most frequent complaints and warning signs you should be aware of when considering a PPC provider or reviewing your current PPC provider. Read More >>